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Growth and Positioning Strategies for Associations

Client Stories

Here, we present case studies from our client files that describe how we used our service toolbox to assist them in finding creative solutions to unique problems.

Our Executive Forums

Small, dynamic peer groups that share challenges and best practices.

Strategic Member Engagement

This free, downloadable e-book provides practical yet game-changing guidance, based upon leading-edge strategies and business model impact.

Defying Gravity: Articles, Research & Tools

White papers, e-pubs, tools and useful articles about growth and positioning strategies for associations.

RichardGrimes“New on the scene and faced with a declining customer base, a seemingly broken business model, significant competition and a defeated staff.

"I engaged Vertical Leap Consulting to conduct a strategic audit of our marketplace, our existing products and services, and our internal capabilities. In spite of my travel schedule, this provided the critical analysis we needed to quickly test old assumptions and identify disconnects between what the marketplace said drives value, and what the organization was actually doing day-to-day.

"Vertical Leap then facilitated our strategic planning efforts in ways that helped our volunteer leaders all get on the same page; leading to a new value proposition and vision for our organization. And, they worked with us to create an actionable, three-year business plan.”

Richard Grimes, Retired President and CEO 
Argentum (formerly Assisted Living Federation of America)